Story
LogoFeel today becomes one of eminent
professional branding company. Serving corporate, products and events;
by building and developing brand & corporate identity. We launched in
2002, our strategy in that time to design a logo samples for small
business by choosing one of many packages online. In November 2004, we
choose LogoFeel as a name that association with our plan. We are proud
of where we are today, we offer our comprehensive concept for the arts
industry, brand and corporate identity with a 8-Year history of
breakthrough solutions that solve its customers’ most pressing
challenges that we deal with more than 286 projects for more than 224
customers. LogoFeel brand has become a guarantee of quality to its
customers and shareholders alike.
We started our creative works in 2002 as working as freelancers until we
choose "LogoFeel" brand name that association with our strategy in
November 2004. The actual beginning of LogoFeel was in August 4, 2005,
in that day we changed our strategy, we started our work by online
services, designing logos for small business by choosing one of many
packages online, and we started work in the first office location after
few weeks, it was locate in “Salhyah Tours” in King Fahd Road, but we
changed it moving to “Olaya” at January 2006 that could be easily
accessible to our clients network.
In March 2009 we started working with first business developing plan,
includes the dimensions and large aimed at promoting the brand that
based in the Saudi market to achieve the ambitions set to provide a
comprehensive service and integrated with the extensive experience and
multiply different strategy than before.
We choose Riyadh city because we grow up here, that we get a very long
experience of work.
Our Vision
Conduct researches and studies on modern methods and techniques used in the arts of brand building and development of corporate identity, to develop our performance in providing the best results for our clients, and to disseminate this culture in The Saudi Markets.
Our Mission
Building & Developing Professional Branding & Corporate Identity for Saudi Companies
Why LogoFeel
Creativity, Experience, Culture,
Values, Thought, we believe that the professional brand has a magic
sense & own feeling which affects people to feel their corporate,
product, or event.
Statistics 2002 – 2009
• 8 Years of Experience
• 286 Projects
• 224 Customers
• 86 Approved Branding Project (697 Samples)
• 16 Brand Names
• 85 Print Stuff
• 48 Product Stuff
• 31 Event Stuff
• 39 Websites
Our Brand
We choose LogoFeel name because we
believe that professional logo has a magic sense& own feeling which
affects people to feel their corporate, product, or event.
Designing our logo based on all the concepts and goals that we set in
our plan. "LF" letters comes as leafs, and "O" letter comes like a
sensitive seed; the small core of beautiful tree that gives a beautiful
fruits. We choose 3 leafs because always we use 3things in our work: 3
Services, 3 Samples, 3 Ways, 3 Lines, 3 Grads, 3 Phases ...etc.
Inspiration
Professional Branding, Style, Feeling, Sense, Refresh, Success,
Differentiate, Development, Promotion, Changing, Improving,
Modernization, Establishing, Innovation, Specialization, Singularity,
Leadership, Progress, Revival, Loving, Belonging, Highness, Priding,
Correlation, Integration, Production, Impressive, Catching, Attraction
Green Color
Green means life, feeling, exciting, clear, no secrets, refreshing,
comfortable, relaxation, easy, simplicity, beauty, nature, original,
spring, planets, tree, leafs, garden, production, success results,
increase, growth, be better, gain, grow up, activity, go, never stop,
keep moving, run, rush, power, energy, adventure, fearless, courage,
breeze, nourishment.
Black Color
Black is the color’s father, strong, elegance, success, nights,
watchfulness, eyes, graduation, ink, books words, roads & streets,
cougar, oil, veil, virtue, coffee.
In Dictionary
• Logo
o Also called Logotype. A graphic representation or symbol of a company
name, trademark, abbreviation, etc., often uniquely designed for ready
recognition.
o A high-level programming language widely used to teach children how to
use computers.
o A combining form appearing in loanwords from Greek, where it meant
“word,” “speech” (logography); on this model, used in the formation of
new compound words (logotype).
o A name, symbol, or trademark designed for easy and definite
recognition, especially one borne on a single printing plate or piece of
type
• Feel
o Perceive or examine by touch.
o Have a sensation of (something), other than by sight, hearing, taste,
or smell: to feel a toothache.
o Find or pursue (one's way) by touching, groping, or cautious moves.
o Experience the effects of the whole region felt the storm.
o To have a particular sensation or impression of (often used
reflexively and usually fol. by an adjunct or complement): to feel
oneself slighted.
o To have a general or thorough conviction of; think; believe: I feel
he's guilty.
o To perceive a state of mind or a condition of body: to feel happy; to
feel well.
o A quality of an object that is perceived by feeling or touching: the
soft feel of cotton.
o A sensation of something felt; a vague mental impression or feeling: a
feel of winter; a feel of sadness in the air.
o The sense of touch: soft to the feel.
o Native ability or acquired sensitivity: to have a feel for what is
right.
o Informal. An act or instance of touching with the hand or fingers.
Tagline
• 2005: Logo Design
• 2006: Creative Logo Design
• 2007: Specialized Company for Building & Developing Corporate Identity
• 2008: Corporate Identity Design
• 2009: Brand Design & Creative Concept
• 2010: Professional Branding Concept & Design
Motto (Slogan)
• 2005: Be Quite
• 2006: Feel your life
• 2007: Feel your business
• 2008: feel your logo
• 2009: Professional Corporate
• 2010: It’s time to CHANGE
Our Staff
These are the key personnel who will be responsible for completion of the project, as well as other personnel involved in the project.
LogoFeel Website Visiting Analytics (July 2010)
How we work
Studying & Research
• The first step in all our projects is to study as much we can about
everything that touches the client's organization.
• We ask many questions and make sure to listen to the answers. All kind
of information is collected: exiting materials; competitive research;
past results and future objectives. One could say we stir up a lot of
dust.
Concept & Ideas
• The project now comes into clear focus. The message is sharp, the
strategy is bulletproof, and the concept and scope of work to be done as
well as the plan to get there are well defined.
• As the dust settles, the discovery begins. In this step we
collaborate, brainstorm, and test everyone's theories and ideas. After
gathering everything we've learned, we hone in on the salient and
discarding. It's where we uncover what the client is really after.
Visual Design
• The project comes to life. Graphics are created and optimized,
functionality is programmed and tested, and copy is written and
polished. All the pieces are assembled to form a whole that executes the
client's vision.
• We produce a number of mockup designs, each exploring a different
approach to the task at hand. Client input is vital at this stage as we
work through several iterations culminating with a final design
selection and the client's approval.
• We ask many questions and make sure to listen to the answers. All kind of information is collected: exiting materials; competitive research; past results and future objectives. One could say we stir up a lot of dust.
Concept & Ideas
• As the dust settles, the discovery begins. In this step we collaborate, brainstorm, and test everyone's theories and ideas. After gathering everything we've learned, we hone in on the salient and discarding. It's where we uncover what the client is really after.
Visual Design
• We produce a number of mockup designs, each exploring a different approach to the task at hand. Client input is vital at this stage as we work through several iterations culminating with a final design selection and the client's approval.